Property Pixel: An innovative fundraising initiative

Property Pixel Homepage

The Property Pixel homepage

Five times award winning London Estate Agents James Pendleton are among agents showing support for Zoopla Property Group’s Property Pixel initiative.  The project, run by a team from Zoopla in support of the Prince’s Trust, invites property professionals to display their logos on sponsored ‘pixel plots’ on a dedicated website and has so far raised £27,800.

Zoopla, one of the UK’s most popular property portals, is known for its online innovation and this year also launched the popular Twitter property 100 which ranks professionals and businesses according to their social media proficiency.  Property Pixel is an innovative way for property professionals to support a worthy cause in an unusual and interesting way.

James Pendleton have a firm interest in supporting both local and national causes and run their own charity initiative, LiveToGive, in-house.  Despite supporting their own causes the company is open to further extending their charity programme with initiatives such as Zoopla’s.  CEO Lee James Pendleton explained the company’s affinity with the project:

“When Zoopla contacted me about Property Pixel I was delighted to get involved. The idea is typically innovative and a great way for the whole industry to unite in support of a very worthwhile cause. The Prince’s Trust is a great charity and this initiative is something we are proud to be associated with.

I hope the whole industry gets behind Property Pixel and makes a life changing contribution by supporting this endeavour and ensuring every plot is purchased.”

You can keep track of PropertyPixel’s progress by visiting and for updates on James Pendleton’s charity initiative visit


James Pendleton: nobody does it better!

James Pendleton Estate Agents South West London Billboard Wandsworth Bridge Road

Local Estate Agents in South West London James Pendleton are known for the vibrant and original branded billboards which have become a familiar sight among local motorists.  These campaigns, created by the company’s in house design team, have earned the company marketing acclaim in the form of a silver award for Best Marketing at the Sunday Times and the Times Lettings Agency of the Year Awards (the full list of company awards can be seen here).

The latest offering from the Fulham based design team alludes, in part, to these award wins.  However, the stronger underlying message of the ‘Nobody Does it Better…’ campaign is ‘stop by at one of our offices and give us a try; we will do you and your property proud’. For the awards could not have been won if it weren’t for an unusually dedicated team of experts whose commitment to the property market and to customer service truly sets them apart.  Visit any of the Estate Agents’ offices in South West London and you’ll encounter a thorough, committed service eons apart from the casual agreements made on sites like Upad.

The ‘Nobody Does it Better…’ campaign also alludes to a great British cultural institution whose finesse and style perfectly personifies this part of London.  We’re not saying that explosive toothpaste is a regular sight in Clapham’s supermarkets; nor do we suggest that visitors to the Riverside at Nine Elms are likely to spot a speedboat driven by a cocktail drinking gentleman surrounded by lingerie models cruising the Thames.  It is fair to say though that that the skyline at Nine Elms would be an excellent backdrop for a high speed chase, and the thought of Judi Dench’s M taking up residence in an elegant Tonsleys townhouse is far from alien.  Evil overlords may have trouble finding an underground volcanic lair, but if you’re looking for quality and decadence you will find plenty to captivate.

Of course, the James Bond connection is just for fun, but for this Estate Agents in South West London it’s a perfect way to remind clients that theirs is a service run with integrity, professionalism and style, as the accolades prove.  Whether you’re looking for a seamless property transition, a unique investment opportunity or an in depth introduction to a new area, this team of not so secret agents will be ready and waiting.

Contact us on 020 7501 1044

James Pendleton’s Award Winning Lettings department: what the judges thought

Regular blog readers will probably already know about the James Pendleton Lettings team’s fantastic performance at the recent Sunday Times & The Times Lettings Agency of the Year Awards.  Our Lettings department consistently shows a high level of expertise and enthusiasm when handling properties to let in Wandsworth, Fulham, Battersea and Clapham and while there were many incredible Estate Agencies from across the UK present we can’t help taking particular pride in a team who walked away with not one but four accolades!

Shortly after the Awards ceremony itself Estate Agency Events released the Judges’ Report in full.  In it, the panel of property experts whose job it was to select the winners give their carefully explained reasons for doing so.  We thought we’d share the comments they made about James Pendleton; the full judges’ report can be found here.


Customer Service

When it came to Customer Service there were several reasons we walked away with Silver.  Our Angel department won us particular acclaim for its recent ventures into making tenants feel more settled in; our after sales care service works on the brilliantly simple premise that our clients would benefit from greater support during and after the move in process.  Our Angel department’s Lettings branch is improving by the month and the judges’ compliments show that we’ve been doing the right thing thus far!

Also in the limelight was our speedy post-viewing feedback delivery; as a service led Estate Agency we always endeavour to provide full and prompt accounts to our clients as soon as we possibly can.  We believe that service is paramount for the well-being and security of our clients; this belief is reflected in the successful handling of our large and diverse portfolio of properties to let in Wandsworth, Battersea, Fulham and Clapham.

What the judges said:

“The James Pendleton way is to create unique roles for staff to accommodate their strengths and this, in part, is what led to the creation of the ‘angel’ customer service concept. Winning a silver award in the innovation category of our sister awards -Estate Agency of the Year – in 2012 – the ‘angel’ idea has successfully been incorporated into lettings as well, with the employment of a second angel sealing its success. With the tenants feeling cared for, James Pendleton’s main lettings team can continue looking after its landlords. Post-viewing feedback is sent to landlords within 24 hours; there is a round-the-clock account login facility via the website; and a programme of reduced fees and payment holidays.”


The Marketing category at the Sunday Times & The Times Lettings Agency of the Year Awards was perhaps the most heavily contested so we’re delighted to have reached the top three.  Our ‘WE LET…YOU RELAX’ campaign offers landlords exclusive reduced fees and reminds both landlords and tenants of our focus on providing a seamless service.  Letting property can be extremely stressful when handled clumsily; our team have a sterling reputation and a number of ARLA qualifications to back up the promise that with James Pendleton, ‘WE LET…YOU RELAX’.  If you’re a landlord or tenant seeking a reputable Estate Agents in South West London you need look no further.

What the judges said:

“What marked James Pendleton out from a crowded list of submissions in this category was its micro-campaign solely targeting landlords and tenants. The ‘We let, you relax’ narrative is a brilliant stand-alone creative that communicates a message quite simply – personifying the ‘less is more’ idea. James Pendleton was clear that it wanted landlords and tenants to know that using them for lettings would be a stress-free exercise. The friendly font and use of lifestyle images reflect the young, vibrant mood within James Pendleton, and also serve to set the mindset for tenants and landlords consuming the artwork.”

Property Management Agency

We are delighted to have such a strong Property Management team: led by Associate Director and experienced Property Manager Simon Quinn the team is a fantastic example of different skillsets coming together in a mutually beneficial way.  It’s this solid teamwork that has allowed us to focus our approach, stay organised and ultimately come out on top in both our own size category and the overall Property Management category.  We handle hundreds of properties to let in Wandsworth, Clapham, Fulham and Battersea: and as our awards show, we do so better than anyone else!


What the judges said

“The judges felt that James Pendleton had just edged ahead of the other gold winners in the property management category. The agent has clearly defined the geographical area in which it operates, and has opened offices and employed staff accordingly. This means they are always just a few minutes away from a landlord or tenant, paving the way for a rapid response and personal level of service.”

Our Property Management team was thrilled to win two gold awards for their hard work, Ruth Edwards, Property Manager said:

“Winning the Property Management awards has made me so proud to be part of the team here at James Pendleton.

We all work really hard together as a team, ensuring that we can deliver a good service to our Landlords, so to have this recognised in the form of two awards is extremely satisfying and uplifting!

I think we set ourselves above the rest in the way that we look after the properties as if they were our own, and always have our Landlords’ best interests at heart with any decisions made. Landlords need to feel that they can trust their Property Managers, and I think bearing this in mind ensures that we provide a better service.

Also, the 24 hours service that we provide means that Tenants can contact us on the emergency telephone if there is anything urgent that needs to be dealt with. This ensures that our Landlords and Tenants have that peace of mind that any maintenance issues are going to be dealt with quickly and efficiently.

I think that the benefits of this award are not only the recognition of winning, but that the general public can see we are always striving to better ourselves as a company and stand out from the rest.”

To find out more about properties to let in Wandsworth, Fulham, Clapham and Battersea contact our Lettings Managers today on or  If you’re interested in our Property Management service don’t hesitate to give the team a call on 020 8772 2099 or email

Introducing a new video!

As our readers will know, this blog has plenty to say about best Marketing practices when it comes to Estate Agency, with posts on digital marketing and social media, customer service innovations and tips for buyers, purchasers, landlords and tenants.  The reason for this is that as Estate Agents in South West London it’s vital to keep a finger on the marketing pulse, both for our sake and for the sake of our clients.

We’re delighted to say that we think our recently introduced marketing campaign really stands out, combining some of the most exciting and community minded aspects of online property marketing.  ‘JP: We’ve got the key’ is a friendly and informative video explaining to our clients and future clients what makes us the best Estate Agents in South West London.  The video explains the company’s services in an amusing way and the video’s animated style is fresh and fun.

‘Whether you’re a lover of cats, a collector of bags, a don’t know where-r, a don’t know which-er, a keep it in the bed or a keep it in the fridge-r, we’ll find you the key that keeps you chipper’

The video’s theme is the ‘personality’ of the key or key ring: what does your key ring say about you?  Where do you store yours?  What key-related mishaps have you had? These are the questions the video poses.  In doing so James Pendleton is showing an eagerness to find out more about what informs clients’ choices and how their daily lives could be made easier.  The James Pendleton Angel department has further crystallised this company’s intent on providing the best customer service around and the company marketing department has worked with a team of sound and video experts to communicate as effectively as possible a style of service rooted in discretion, diligence and enthusiasm.

The idea of the video is to provide an intriguing snapshot of the work this team of Estate Agents in South West London do, clarifying the Estate Agency process whilst bookmarking the James Pendleton brand in the minds and browsers of the local and property-minded community.  The video has been released in an online capacity only, meaning that it can be watched and shared in the comfort of home or on the screen of a mobile device.

This method of distribution is all about encouraging word of mouth: the video has been shared on the company Facebook, Twitter, Youtube and Google + pages.  The video is being shared and discussed on James Pendleton’s thriving Social Media platforms and local residents will receive a direct QR code link to the video through their doors along with a set of charming postcards. This subtle, blanket coverage connects more deeply with people than a prominent billboard or magazine back page can.  Rather than dictating a message into the void James Pendleton are asking for feedback and gently reminding their clients that ‘We Live Here’.

A fantastic achievement for a South West London Lettings agency


The Lettings Agency of the Year Awards is a pivotal time in the annual calendar for Lettings and Property Management companies across the country.  This is a time for innovation and achievement to be shared for the greater good of the industry and a celebration of successful business.  As popular Lettings Agents in South West London James Pendleton won a number of accolades in last October’s 2012 Estate Agency of the Year Awards and fingers were crossed for similar success at the Lettings event.  In the end, the team scooped an incredible 4 awards: Bronze for Best Marketing, Silver for Best Customer Service, Gold for Property Management and Best Overall Property Management, as well as being shortlisted in the Best Medium London Agent category!

Sponsored by Zoopla, the ceremony was held on Friday 24th May 2013 at the prestigious Lancaster hotel beside Hyde Park and was well and truly packed with property businesses hoping to earn gold, silver, bronze or a shortlisting in numerous local, national and specialist categories.  Finding tenants, managing let properties and marketing properties to let in Battersea, Fulham, Clapham and Wandsworth is second nature to the James Pendleton team, whose focus on providing comprehensive and outstanding service at every juncture secured awards for London Estate Agency, Prestige Property, Innovation and Training and Development at December’s 2012 Estate Agency Awards.  The team of delegates present at the ceremony were therefore excited but anxious to repeat last year’s phenomenal performance.

The awards ceremony was preceded by a highly informative seminar featuring talks from several prominent business and property professionals.  Influential businesswoman Karren Brady was the morning’s celebrity speaker and gave a fantastic talk on her vast experience of running successful businesses.  Brady headlined a strong group of presenters including representatives from ARLA, Rightmove, Property Academy and Google as well as inspirational performance optimisation expert Floyd Woodrow.  A particularly interesting part of the morning was Property Academy’s quickfire list of 2013’s Lettings innovations, in which Estate Agency Events’ Managing Director Peter Knight gave a countdown of the year’s revolutionary property ideas.  James Pendleton were thrilled to be mentioned twice as well as being identified as having a well-honed marketing campaign in an earlier talk by Rightmove (a hint at the Bronze Marketing Award that was to come).

The ceremony was packed to the rafters with companies representing all areas of the UK in attendance.  Karren Brady returned to the stage to hand out plaques and congratulate the winners.  From their stage side table the James Pendleton Lettings team had a perfect vantage point and less of a walk when their first win, a silver for Customer Service, was announced.  Tanya, Paul and the rest of the Lettings team amply deserve this award as testimonials show: when it comes to properties for rent in Battersea, Wandsworth, Clapham and Fulham the service offered by James Pendleton Lettings is truly outstanding!

A special mention also has to go to this Clapham based Property Management office, whose busy team scooped the prize for Best Property Management (201-500 properties).  Property Management at James Pendleton has been honed to an art form: the office moves at high speed, efficiently dealing with all manner of tasks to ensure that landlords’ investments are in safe hands.  The Lettings Agency award affirms that their hard work has paid off, and what better demonstration of confidence than the accompanying Overall Best Property Management award!

Landlords and tenants alike can also be assured that with James Pendleton properties to let in Fulham, Wandsworth, Battersea and Clapham will be superbly marketed.  In the fiercely contested Best Marketing category the team’s innovative campaigns, superb design and dedication to supporting the local community earned them a spot in the top three agents nationwide. As Lettings Lettings Agents in South West London the James Pendleton team are clearly a fine example of well-rounded professionalism.

To find out about properties to let in Battersea, Clapham, Wandsworth and Fulham contact James Pendleton’s Lettings team by emailing or

Webbs Road –fantastic new property development in Battersea


As Grand Designs fans will know, it’s always thrilling to see the positive renovation of an old property. While not on quite the same scale as, say, a derelict church soon-to-be luxury penthouse, a professional and well thought out overhaul such as the one in progress on Webbs Road, Battersea is always a pleasure to behold.  Battersea Estate Agents James Pendleton are delighted to introduce two superb new properties about to arrive on the market.

Webbs road is a pretty, primarily residential street which lies between Clapham and Wandsworth Commons and runs parallel to Northcote Road.  A popular location much sought after by families and young professionals alike, Webbs Road is enviably close to acres of green space, shopping facilities to suit all inclinations and one of the biggest transport hubs in London.

What used to be the laundrette on Webbs Road was recently bought by JOSS Capital Partners, a property development and interior design company with a sterling reputation for producing quality homes such as those in the photos above.  To transform a building successfully while retaining its character is no mean feat, but one that JOSS have certainly mastered.  The two flats due to arrive on the market in a matter of months will be bright, airy and stylishly decorated throughout.

To find out more about these brand new properties, contact James Pendleton Estate Agents’ Battersea office or stop by for a chat with Sales Manager Sarah Welby and her team for full details.



A year of the James Pendleton Angel service

James Pendleton Angel Department

James Pendleton’s Angel Department

The world of Estate Agency has come a long way in the past years.  New marketing innovations and service improvements are reshaping the way people think about property and presenting homebuyers with a wealth of options both before and, in the case of one South West London Estate Agent, after the sale or rental of a property.

For those who value the bespoke home search offered by a good client facing agent, it’s a good idea to keep track of innovations in customer service.  Doing so will go some way to showing which agents are worth sticking with and which are best worth avoiding.

The after sales care service at South West London Estate Agents James Pendleton has been established for just over a year and has already proved indispensable.  In short, the department provides new home owners with a personalised introduction to their property, supplying local area information, welcoming gifts, free key holding service and a friendly and responsive point of contact.

This service offers to homeowners something often overlooked by Estate Agents.  While a thorough and helpful company is a valuable asset to the initial property search, even the most impressive service can fall by the wayside once transactions are completed and bottom lines signed.  This is often the result of nothing more than lack of structure: for most Estate Agencies the level of post-sale contact is left largely up to individual negotiators.

James Pendleton Estate Agents, though, has implemented a structured, well organised post sales care department which keeps in regular contact with those in need of support in their new location.  From organising a visit from a recommended contractor to providing a tasty snack when all the boxes are still packed, the James Pendleton Angel department truly thinks of everything and delivers exemplary customer service at what can be a stressful time.

One of the most useful facets of the Angel Department is a unique key holding service which keeps a spare set of keys in a safe place so that property crises are easily averted.  Open from 9am to 6pm daily, the department can liaise with, recommend and arrange appointments with established trustworthy local contractors, cutting out hours of Google search time for new homeowners.  James Pendleton is known as a thoroughly local South West London Estate Agents and this specialist area knowledge has enabled the production of information packs listing local doctors, schools and amenities.  The Angel department even provides local parking permit forms.

To find out more about this South West London Estate Agent’s unique service and to see how the department can support your move, visit the company website or send your query to Zara at

Property Tips: Presentation is key! How best to display your home

As any homeowner will know there are several points during the sale or rental of a property when your home will inevitably come under the scrutiny of a stream of near-strangers.  One such instance is the appearance of your property in a range of promotional materials.  We’ve put together top advice from James Pendleton Estate Agents’ Clapham South and Balham based in-house photographer Derek Shepherd on how  to make your home stand out in photographs.

Seeing your property displayed in windows, online and in magazines undoubtedly feels a little strange and South West London Estate Agents James Pendleton market property via all these media and more. For some property owners, moving home means breaking away from  a consistent and often sentimentally valuable part of their life, which understandably makes it hard to part with, say, their collection of fridge magnets prior to a photo shoot.   The truth is though that one person’s clutter is another person’s treasure, meaning that it’s vital to put yourself in your tenant or purchasers’ shoes.

London Estate Agents James Pendleton

An example of a great combination of tidiness and homeliness


A simple golden rule to remember is that the ideal property to photograph is a perfect blend of cleanliness and homeliness (with the exception of unfurnished rental properties or development investments).  A tidy property will always add appeal, but too clinical and viewers may be put off.

There are a host of tips to follow when it comes to presenting your home and you can uphold as many, or as few, as you like.  Some to remember in particular are:

  • Clear the washing up
  • Put out some fresh flowers
  • Clear away colourful plastic toys
  • Clean the oven door
  • Make sure all light bulbs are working
  • Keep curtains straight
  • Vacuum floors before a shoot-it really does make a difference!

London Estate Agents James Pendleton

For other ideas of property presentation tips take a look at Rightmove’s helpful blog post.

The beauty of working with a photographer employed directly by your Estate Agency is that you’re able to discuss the presentation of your home at every juncture.  An in-house photographer offers greater flexibility, meaning more photographs, better communication and more of a collaborative feel; it’s easy to emphasise a particular part of your property if you’d like to.  For more information on our in house photographer or if you’re looking to sell or let, don’t hesitate to contact South West London Estate Agents James Pendleton today!


Fantastic property opportunity in Clapham Common: the Library Building

Library Building xt

South West London is a phenomenal place to be when it comes to new property developments, and our team are able to advise on a number of prominent new-build properties.  The latest stand-out contemporary homes to join James Pendleton Estate Agents in Clapham Common  are four superb penthouses crowning the Library Building.

Instantly recognisable as the tallest building in an area known for Victorian Conversions, the Library Building not only comprises 136 stylish modern apartments but also caters for a wide range of leisure pursuits.  A state of the art library and health centre at the foot of the complex and an elegant new leisure centre across the street make the Library Building’s apartments unusually well provided for.  Add this to Clapham’s vibrant bar and restaurant scene, the village atmosphere of Abbeville Road and Clapham Old Town and the green expanses of the Common and you have a unique and truly special location.

The four stunning penthouse apartments for sale in Clapham Common are notable for their quality fittings, curved wall design and exceptional views of London.  Each home has a private decked terrace offering views unmatched in the area and the building has won a number of awards for elegant and thoughtful design.  Oak floors, built in wardrobes and finishes chosen by a notable interior designer provide a unique air of edgy opulence, and the developers’ focus on sustainability is evidenced by low energy performance ratings (as well as the free bicycle that comes with each apartment).

To be a part of the ‘New Clapham’ and possess some of the finest views and contemporary design in South West London, contact our Clapham Common office and ask about apartments for sale in SW4 today.

Embassy Gardens

James Pendleton Estate Agents South West London Embassy Gardens

Being Nine Elms and Battersea local Estate Agents, James Pendleton are always delighted to introduce up and coming developments in this prime riverside area of London.  Construction of the long awaited Embassy Gardens is set to complete in 2015 and high demand has seen most of the properties within snapped up.  So what is it about this development that has caused such a frenzy?

For starters, the complex is set to become an integral part of the regeneration of Nine Elms, home of the iconic Battersea Power Station in London’s Zone One.  Nine Elms was until recently the most substantial undeveloped area in central London and exciting plans are in action to turn the area into a vibrant riverside cultural hub.  The area will be connected to the rest of London via a brand new Northern Line station and residents of Embassy Gardens will also have access to a specially commissioned garden connecting Battersea Power Station with Vauxhall station.

Another huge Embassy Gardens plus is the thought and expertise which has gone into the development’s design and construction.  Apartments are fitted with cutting edge appliances and the materials used for interior decoration are of exceptional quality, with wood flooring and marble work tops providing luxury and durability.  Balconies, gardens and winter gardens offer outstanding views and plentiful sunlight, and amenities within the complex itself include an array of leisure facilities, restaurants and business suites.

An Embassy Gardens property makes for a solid investment and a stunning home. As respected South West London Estate Agents, James Pendleton are glad to answer any questions you may have on this or any other new developments in South West London.  Contact one of our eight offices today or email for more information.