Battersea Square Mews: future living in the heart of Battersea

HOUSE  CGI VIEWS UNIT 4 2ND FLR

A superb new development coming soon to Battersea offers luxury lifestyle in one of London’s most up-and-coming areas. Comprised of five townhouses and four apartments, Battersea Square Mews represents a remarkable investment opportunity which we are delighted to present to the market.

The new development is located in Battersea Square, an elegant corner of Battersea with a cosmopolitan feel. The square is home to an outstanding selection of bars, cafes and restaurants including Gordon Ramsay’s newly opened London House, all within walking distance of historic Battersea Park and the Battersea Power Station.

What’s more, the square is just 50 metres away from the Thames; Chelsea is just across the river and the upcoming Diamond Jubilee Bridge, which has recently been granted planning permission promises even closer ties with the King’s Road and Imperial Wharf in the near future.

Schools in the area are excellent and include L’Ecole de Battersea and Thomas’ Battersea, providing families moving to the area with resources and opportunities for a first class education.

The Battersea Square Mews development has been designed with quality, comfort and style in mind. Elegantly appointed throughout, the nine properties benefit from Comfort Cooling, Sonos audio, Rako lighting control and a host of other amenities including Italian kitchen units, ample storage and secure parking.

The development’s designers have created a seamless indoor / outdoor living experience, making abundant use of natural lighting through floor-to-ceiling windows and putting careful thought into the layout of outdoor spaces. Each apartment features a stylish outdoor terrace providing superb views of the local area, while the Penthouse boasts a spectacular 550sq.ft. roof terrace viewing platform over London.

To find out more or to register interest in the Battersea Square Mews development contact James Pendleton Estate Agents’ Battersea Park office on 020 3137 8833.

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London estate agency makes an unusual promise

estate agents in south west london

There are nearly 5,000 estate agents in London and it can be tricky to choose between them. Using a marketing campaign backed up by company-wide action, one agent in South West London is making a determined promise to truly ‘go that little bit further’ for their clients.

James Pendleton, one of London’s fastest-growing estate agents with nine branches in the Capital, has launched an unusual advertising campaign to highlight its commitment to customer service for those selling their homes.

The campaign launched in March and includes a recent light-hearted Easter banner. It focuses in a light hearted way on how the South West London estate agents is well known in the Capital for ‘going that little bit further’ and plays on how this frees up time for sellers to focus on other parts of their lives. Posters featuring the new campaign can be seen at sites in Fulham, Balham, Wandsworth and Battersea and have been created following research by the James Pendleton into what its customers really want from an estate agent.

“We found that people selling their homes are more interested in the standard of service offered by their estate agent than any other factors” says Managing Director Lucy Pendleton.

The new adverts reflect the company’s internal culture of going that little bit further to ensure excellent service; helping people move into their new home when a removals company let them down; spending several hours late on a Saturday dismantling furniture in a soon-to-be sold property and helping a vendor who had locked themselves out of their home on a Sunday.

“Ever since the business began we’ve put extraordinary customer service at the heart of it and we wanted our next advertising campaign to reflect this while at the same time retaining our signature tongue-in-cheek tone,” says Lucy.

 

Will the national property market finally turn the corner this year?

There are many regions of the UK where house prices are still below their pre-2007 levels but many experts believe 2014 is shaping up to be the year when the pain of the financial crisis finally ends.

The UK economy is growing at its fastest rate for over seven years, government figures revealed recently, and business leaders speak of a tangible ‘upsurge’ in activity. Also, the International Monetary Fund has predicted economic growth of 2.4% for the UK this year, up from 1.9% in 2013.

Such optimism and increased activity is beginning to feed through to the property market. New homes construction is now at its highest level since 2007, according to The National House Building Council (NHB) which says 133,670 were built in 2013, an increase of 28% on the year before.

Is the UK property market growth finally catching up with London?

Could the UK property market finally catch up with London?

“We believe 2014 is set to be another year when the number of homes built increases and that the recovery in this sector is taking place across the UK rather than only in London,” says Sam Wylie, New Homes Director at South West London Estate Agents James Pendleton. “This echoes the positive growth we’ve seen in the capital over the past three years.”

This confidence about the future, increased by the government’s Help to Buy scheme, is also feeding through to the bedrock of the property market, first time buyers. Recent research by the Post Office revealed that 36% of young adults are expecting to get on the property ladder this year and that more of them are not prepared to make compromises when buying. This includes buying in less desirable areas, for example.

“I can see 2014 being one of the most significant years in recent history for the property market as it finally turns the corner,” says Sam Wylie.

London’s £1m-plus housing market is expanding

If you live in London and your home is worth more than £1 million then you may be one of the 60,000 or more people who joined this relatively exclusive club last year.

Approximately 240,000 apartments and houses in London are now said to be worth £1m or more and it’s a property market that has turned in an extraordinary performance over the past six or so years since the 2008 financial crisis.

As London’s economy continued to recover this year and unemployment hit a four year low at the end of last year so this increased optimism continues to feed through to the top of the market. Over the past 12 months some 10,000 £1m-plus properties were sold in London, up by over 10% compared to the previous 12 months, latest figures reveal.

“James Pendleton is confident that levels of activity in the £1m-plus housing market will continue to increase this year and although the price increases seen in the prime market within London may not reach the highs of 2013 which saw rises of approximately 9% across the Capital, we anticipate this buoyant market to continue,” says the London estate agents’ Sales Director Ewen Bunting.

London estate agents' Sales Director Ewen Bunting

London estate agents’ Sales Director Ewen Bunting

Experts say the London property market, particularly in central London, has become greatly influenced by foreign buyers and last year some £7 billion was spent by them on property within the M25, a level of investment which is expected to be repeated in 2014 despite new government policies designed to reduce tax breaks for non-UK homeowners.

But as central London’s high prices force many £1m home buyers to look elsewhere, estate agents in Clapham South, Fulham, Wandsworth and beyond are seeing more properties at this price being recorded on their streets.

Why London is on track for a repeat of 2013’s property market growth

property for sale in Battersea

Battersea is one of several areas in South West London reporting strong growth in 2013

House prices in London enjoyed a year of unexpected growth in 2013 with official figures revealing an average rise of 10.6% and estate agents in Clapham South, Wandsworth, Battersea and Fulham reporting rises far in excess of this. But what will happen this year?

Prices depend on activity and the number of homes sold in London rose significantly during 2013.  Whilst levels have not reached the Capital’s pre-2007 peak of 1.3 million homes sold a year, Land Registry figures clearly point to further increases in property sales in London during 2014 and this will help keep its housing market motoring, experts say.

Predictions for house prices in London are buoyant for the coming year because the recovery in the UK economy continues and forecasts for national price rises vary between 4% and 8% while in London they vary from between 8% and 11%.

Confidence is not restricted to experts. A survey published by property website Zoopla found that nearly all of nearly 8,000 Londoners it canvassed expected property values in the Capital to rise during the first half of the year by an average of 9.6%, compared to a national expectation of 7.2%.

Such optimism has been created in part by two key government measures designed to boost buyer and seller confidence.

These are the Help To Buy and Funding for Lending schemes both of which have succeeded, by the government’s own measures, in thawing the lending freeze brought on by the 2008 financial crisis.

Funding for Lending offers lenders cheap funds on the proviso they use it to create more affordable mortgages while Help To Buy (in its current form) has created several new routes for first time buyers as well as those further up the ladder to put down greater deposits and therefore be approved for more affordable mortgages.

Be property prepared this New Year!

kings place

2014 is just a handful of days away and the property market is about to undergo its annual holiday hibernation as property owners and searchers alike put their feet up in front of the fire and browse for investment ideas on their smartphones.  Don’t be fooled, though, by a quiet Christmas market: while the festive season is typically one of the year’s least active periods the New Year is known for being quite the opposite.

Plenty of time to think and browse at home coupled with the inevitable New Year’s Resolutions will soon see homeowners rushing to sell in droves, buyers renewing their search with a new energy and landlords taking advantage of the annual post-Christmas flood of tenants.  The expected bustle is always great for the market as a whole but individual clients can find an increase in pace and choice daunting.

That’s why we advise registering with a sales or lettings agent now to take advantage of the automatic property alerts offered by good London estate agents like James Pendleton.  Searching for your dream home is the ideal pastime when the Turkey sandwiches are out and the re-runs are on, and automatic updates tailored to your search criteria remove the need to navigate busy property feeds.

Our advice to property owners is, naturally, to get prepared now to get your property out there ready for the New Year.  Now is not the time to wait-when the whole market is thinking the same thing it pays to be an extra fortnight ahead!

If you’d like to find out how to make the current property market work for you it makes sense to contact your local estate agents in London to speak to an expert.

An incredible development opportunity in Battersea

highres1454368James Pendleton take great pleasure introducing to the market a fantastic development opportunity in a highly sought after location moments from Clapham Junction.

This three story building combines a commercial premises on the ground and basement levels with a five bedroom apartment above and there is potential to renovate both. The flat has its own front door from street level with stairs leading up to the first floor landing and down to the cellar, separate from that of the commercial unit.

To the front of the property on the first floor is a generous reception room and to the rear there is an eat-in kitchen and a WC. Second floor accommodation comprises three double bedrooms and a family bathroom as well as storage under the stairs. The loft has been converted to make space for a further two double bedrooms and eaves storage. The property also benefits from a south facing garden in excess of 40 ft.

The existing business premises and dwelling above can be converted into separate flats subject to the necessary planning permissions, making this an ideal Buy To Let investment opportunity. The property is very well located on St John’s Hill close to an excellent range of local amenities and a short walk from the outstanding local and national transport links of Clapham Junction station. The green open spaces of Clapham Common and Wandsworth Common are also within easy reach.

To find out more about this excellent opportunity contact James Pendleton Estate Agents’ Battersea office

96 Northcote Road
SW11 6QW
Tel: 020 7223 8000
Fax: 020 7223 8007

battersea@jphomes.co.uk

Webbs Road –fantastic new property development in Battersea

webbs

As Grand Designs fans will know, it’s always thrilling to see the positive renovation of an old property. While not on quite the same scale as, say, a derelict church soon-to-be luxury penthouse, a professional and well thought out overhaul such as the one in progress on Webbs Road, Battersea is always a pleasure to behold.  Battersea Estate Agents James Pendleton are delighted to introduce two superb new properties about to arrive on the market.

Webbs road is a pretty, primarily residential street which lies between Clapham and Wandsworth Commons and runs parallel to Northcote Road.  A popular location much sought after by families and young professionals alike, Webbs Road is enviably close to acres of green space, shopping facilities to suit all inclinations and one of the biggest transport hubs in London.

What used to be the laundrette on Webbs Road was recently bought by JOSS Capital Partners, a property development and interior design company with a sterling reputation for producing quality homes such as those in the photos above.  To transform a building successfully while retaining its character is no mean feat, but one that JOSS have certainly mastered.  The two flats due to arrive on the market in a matter of months will be bright, airy and stylishly decorated throughout.

To find out more about these brand new properties, contact James Pendleton Estate Agents’ Battersea office or stop by for a chat with Sales Manager Sarah Welby and her team for full details.

 

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Nine Elms regeneration project shortlisted for prestigious award

Nine elms new development in Battersea Park

Nine elms new development in Battersea Park

This year has been an exciting one so far for new South West London property developments and there are few new addresses more prestigious that the Nine Elms development, which you may have heard about from your Battersea Park Estate Agents.

The exciting news just in is that the project is on the shortlist for this year’s Royal Town Planning Institute (RITP) awards in the ‘outstanding planning to deliver growth’ group.  What’s more, the development is hotly tipped to win having overtaken the Olympic Park to secure first place at the Planning and Regeneration & Renewal magazines’ ‘Top 100’ regeneration projects 2013.

The judging panel at the RITP awards will search for projects which combine respect for surroundings with innovation to create a truly excellent live and work environment.  The ‘outstanding planning to deliver growth’ category prizes developments which inject new life, energy and revenue into a community or area, and with a London Underground station, strikingly designed park and leisure complex on the cards Nine Elms certainly fits the bill.

The area, covering postcode SW8 and connecting Vauxhall and Battersea, provides a snapshot of London’s history and is home to one of the city’s cultural landmarks, Battersea Power Station.  Built in the 1930s, the electricity supplier closed around 50 years later when more modern techniques became more viable producers of energy.  Nonetheless, the building’s innovative design, scope and processes inspired countless ideas and helped bridge the gap between the Industrial Revolution and the computer age.

Nine Elms is set to create not only thousands of new homes (speak to your Battersea Park Estate Agent for more details) but also around 25000 jobs, all within a harmonious and well-designed setting close to the Thames.  Before plans began in earnest, the area surrounding Battersea Power Station was often named the last undeveloped area in central London and has long been the focus of fierce competition from designers, architects and even Chelsea Football Club.

The development of Nine Elms will not only impact upon the immediate area but also bring new energy and income to South West London as a whole.  The planned extension of the Northern Line will be supported by the introduction of ‘Boris Bikes’, two river bus piers on the Thames, an upgrade to Vauxhall Station train and bus links and a cycle and foot bridge connecting to Westminster.  The specially designed Linear Gardens which make up part of the development plans will provide a particularly scenic commuter route for residents working in the City.

This is a beautiful part of London set for even greater things and change is in the air everywhere: from your local Battersea Park Estate Agents to the national news, everyone is talking about the changes underway in SW8, not least London’s US residents eagerly anticipating the new US Embassy.  With a fantastic Thameside location, proximity to the amenities of Kings Road, Chelsea and a prestigious recent history (Battersea Park was a key location during the 2012 Diamond Jubilee) the area has a fantastic future and, with the help of the new Nine Elms development, promises to perfectly combine the historical weight and technological advancement that characterises the city of London.

For more information on the property and lifestyle opportunities available at Nine Elms, contact Battersea Park Estate Agents James Pendleton today: batterseapark@jphomes.co.uk 020 3137 8833

Property Tips: Presentation is key! How best to display your home

As any homeowner will know there are several points during the sale or rental of a property when your home will inevitably come under the scrutiny of a stream of near-strangers.  One such instance is the appearance of your property in a range of promotional materials.  We’ve put together top advice from James Pendleton Estate Agents’ Clapham South and Balham based in-house photographer Derek Shepherd on how  to make your home stand out in photographs.

Seeing your property displayed in windows, online and in magazines undoubtedly feels a little strange and South West London Estate Agents James Pendleton market property via all these media and more. For some property owners, moving home means breaking away from  a consistent and often sentimentally valuable part of their life, which understandably makes it hard to part with, say, their collection of fridge magnets prior to a photo shoot.   The truth is though that one person’s clutter is another person’s treasure, meaning that it’s vital to put yourself in your tenant or purchasers’ shoes.

London Estate Agents James Pendleton

An example of a great combination of tidiness and homeliness

 

A simple golden rule to remember is that the ideal property to photograph is a perfect blend of cleanliness and homeliness (with the exception of unfurnished rental properties or development investments).  A tidy property will always add appeal, but too clinical and viewers may be put off.

There are a host of tips to follow when it comes to presenting your home and you can uphold as many, or as few, as you like.  Some to remember in particular are:

  • Clear the washing up
  • Put out some fresh flowers
  • Clear away colourful plastic toys
  • Clean the oven door
  • Make sure all light bulbs are working
  • Keep curtains straight
  • Vacuum floors before a shoot-it really does make a difference!

London Estate Agents James Pendleton

For other ideas of property presentation tips take a look at Rightmove’s helpful blog post.

The beauty of working with a photographer employed directly by your Estate Agency is that you’re able to discuss the presentation of your home at every juncture.  An in-house photographer offers greater flexibility, meaning more photographs, better communication and more of a collaborative feel; it’s easy to emphasise a particular part of your property if you’d like to.  For more information on our in house photographer or if you’re looking to sell or let, don’t hesitate to contact South West London Estate Agents James Pendleton today!